Strategic Consultancy & Growth Planning

Led by Alan Wallace, founder of Inspiring Belfast and official TikTok Ambassador for Ireland, our consultancy service offers direct access to proven expertise in content creation, influencer marketing and social media strategy.

Alan is an award winning creator, recognised as Content Creator of the Year 2024 at the NI Social Media Awards and Food & Drink Influencer of the Year 2023 at the VAVA Awards. With over 100 million viral video views and first hand experience as both a creator and strategist, he understands exactly what it takes to capture attention and drive meaningful engagement.

Having grown Inspiring Belfast into a recognised brand with over 200,000 followers, Alan combines creative instinct with commercial awareness, helping brands translate trends into measurable results.

Whether you’re looking to grow your presence, launch a viral campaign or develop a long-term digital strategy, this consultancy provides the clarity, direction and insight needed to scale with confidence.

Social media audits
In-depth platform analysis identifying content gaps, positioning opportunities and engagement improvements.

Content strategy development
A clear, actionable content plan outlining what to post, when to post and why, aligned with your audience and business goals.

TikTok growth strategy
Platform-specific optimisation designed to increase discoverability, retention and consistent engagement.

Influencer campaign planning
End-to-end collaboration planning, from creator selection to performance measurement.

Performance reporting & insights
Data-driven analysis to track results, measure ROI and refine future campaigns.

We provide brands with clarity, structure and a roadmap for sustainable digital growth.

Partner with Inspiring Belfast

Unlock the full potential of your brand with our expert consultancy. As your trusted partner, we’ll help you navigate the digital landscape and achieve your brand’s objectives through tailored strategies and insights.

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